Product Tank Amsterdam and Levi9

Developing great digital products is difficult. How do you align what will help your customer with what is feasible. If it helps the customer, will it become a commercial success?

Our teams in many cases work closely with product managers to develop products for their customers. We have done that for over 15 years and we have found that there are a few thing that successful products have in common. Strong product management is clearly a factor that will greatly improve your product’s chances to become a success. Strong product managers are better equipped to have the team rally around their customer’s problem. They empower the team to come up with answers, resist feature creep and maintain focus on  outcomes, on improving each cycle.

We recognise that good product management is significant for software products to become successful. And as a company we want to make a positive impact. Working together with Product Tank, supporting meaningful conversations around product management by being a sponsor makes total sense to us. We’re excited that we can help such an already vibrant community to continue to thrive. We’ll be joining the events as students, as fans and in some cases as specialists. In which ever capacity we’re there, we love to hear from you.

See you soon at Product Tank Amsterdam.

Solutions

Next Edition: November 15th
“Freemium – more than just a marketing strategy” by Amanda Marochko, Senior Product Manager at Buffer,

“Free Trial – when do customer value and revenue meet?” by Kieran Goodacre, who leads product monetisation at DAZN, a global sports live-streaming platform

During a free trial everything is for free – so how do you make enough money as a business? In the quick-moving sports live-streaming market DAZN has tried to find the sweet spot between giving customers enough of a taste for free and generating long tenured subscription revenue. I’ll be sharing the journey we went on from launch through to a multi million subscriber service.

SCHEDULE
from 5:30: Arrive, grab a bite to eat & something to drink (with and without alcohol)
6:00 Welcome & Updates
Talk by Amanda Marochko “Freemium – more than just a marketing strategy“
Talk by Kieran Goodacre “Free Trial – when do customer value and revenue meet?”
Q&A with Amanda & Kieran
from ca 7pm onwards: Mingle with your product peers over drinks

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